1. Can smaller publishers get you out across your nation or is that
their reach? Or in other words, is their circulation to small?
2. Can you trust a smaller publisher to look out for your best
3. Do they push your book and advertise well enough? (I read one critic
that Shadow Mountain messed up with one author because they did not
book the publicity push it needed)
4. Do smaller publishers pay the author less then bigger publishers?
1. It depends on the publisher. Now that we have amazon.com and barnesandnoble.com and alibris.com, the sky's the limit, but the publisher's ability to get your book on the shelves of stores on the other side of the country depends on the publisher's resources to do so.
2. About the same as you can trust any major publishing company. Meaning, not at all.
3. Again, depends upon the publishing house you're talking about and the resources they're willing to commit to your book. If you've heard bad things about a small publisher, stay away.
4. On the whole, yes. Much, much less.